The One.

When analyzing a brand, it is important to think about which one person could say it all. Someone so perfectly epitomizing of the brand that you know what it is without asking.

(brand dissection I created)

Enter Scarlett Johansson with Dolce and Gabbana. She appears as the perfect combination of sexy, fresh and classic, and although I’m not a huge fan of Ms. Johansson, I do believe she is just what D&G needs. She is… “the one.”

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